White Label Copywriting & SEO
An organic growth solution for website designers & marketing agencies
An organic growth solution for website designers & marketing agencies
Dive In
Growth Through Collaboration
Copywriting by Kat
Let's jump right in because I know you need an immediate solution.
You’re here because you're growing quickly. Maybe a bit faster than planned. Or maybe you're ready to grow.
Either way, your clients are looking for success through broader and more comprehensive paths. And you want to be there for them at every step.
Time is tight. There's the ongoing urgency of getting existing projects completed within promised timeframes. You can't delay those.
You also can't say "not now" to the new clients you want to serve - because it might mean saying "no" entirely.
And maybe the "not now" is less about time and more about copywriting or SEO not yet being in your bank of mastered skills.
So how do you honor your commitments, expand your offers, and grow your business when there's no free space in your calendar?
It's time for a white label partnership!
Let Me Help You Get It Done.
What is White Label Copywriting?
You're likely familiar with the concept even if the term is new to you:
"A white label is a product or service created by one company that another company rebrands to make it appear as if they had made it. It allows them to create specialist services without having to invest in developing their own product." - Wikipedia
Copywriting and Search Engine Optimization (SEO) are my specialities. When you hire me, the work resides within your brand and quality standards. And it belongs to your client.
Now that you know I've got your back, let's get to know each other.
I'm your behind-the-scenes SEO copywriter, Kat.
I’m all about collaboration, community, and organic growth. By working together, we’re nurturing growth for your client and for you, too.
I'll be your go-to writer when you're in a copy pinch, when you need expert Google strategy infused into your work, and when you're ready for a consistent sidekick for scale-worthy projects.
I'm here to provide professional writing solutions and SEO magic within your agency's appearance and processes. Because representing you matters for a seamless client experience.
No matter your need, here's what's behind the Copywriting by Kat White Label:
The expertise of a high-achieving, award-winning writer, marketer, and manager.
A foundation of 7+ years in copywriting, program sales, and marketing.
10+ years' experience writing stories, grants, and appeals for nonprofits.
2 certifications and ongoing education in SEO that make for Google-happy copy.
A connection-minded writing style honed through efficient processes.
How It All Works
The White Label Copywriting Process
We chat about your client's precise needs and pick a project. Pricing and turnaround depend on the complexity and amount of pre-work involved.
Once booked, we work through your preferences. Need a ghostwriter? I'm all yours. Want me to work directly with your client? Happy to do so!
I align with your agency's brand visuals, client touchpoints, and processes. Think questionnaires, CRM software, invoices, etc. I become an extension of you.
I review your recorded launch calls, notes, and creative briefs to draft the project. Or, I conduct the pre-writing process with the client on your behalf.
Two rounds of revisions over client calls and Google Docs tighten up the project. You engage in the review process as much or as little as you prefer.
I provide you with a full copy doc, Loom walkthrough of the project, or both. You approve the final copy and submit it to your client.
You breathe easy at the project's completion. After gaining customer feedback, we review how it all went and consider how to collaborate again!
Book White LAbel Now
The Latest Glowing Review
"Kat is attentive and really listens to the needs of her partners. I'm looking forward to continuing working with her as I build my brand! "
— Paul,
Hudson Valley Leather & Brass
Possible Ideas For
White Label Copywriting Projects
Website Page Copy | $350+
Top-to-bottom web page copy and content - brand new or refreshed as needed. Written in your client's brand voice and optimizing keyword placement to improve Google reach.
Short SEO Blog Posts | $150+
SEO-ready blog posts of ~300-500 words for content creation aligned with your client's pillars. Properly researched keywords and formatted headers for SEO. Great for retainer services!
Long SEO Blog Posts | $300+
SEO-ready blog articles of ~1,000 words to highlight knowledge aligned with content pillars. Properly researched keywords and formatted headers to grow with Google.
Google & Social Ads | $100+
Keywords researched via multiple SEO tools and paired with effective hooks and copy to engage your client's audience through the algorithms. Gain visibility through a single ad or book a full social media campaign.
Email Marketing | $200+
Nurture email sequences to welcome new subscribers to email lists, sales campaign series to convert warm leads, and statements to convey critical messages. Book by email or bundles of daily, weekly, or monthly emails.
Landing & Sales Pages | $400+
Short or long-form pages dedicated to capturing leads and selling the the unique benefits of an offer. Designed with voice of customer research and conversion-focused structure to increase sales.
Monthly Content | $500+
Blog and social media post bundles or maybe a monthly newsletter researched and taken care of. A weight off your shoulders, right? Count on me to carry the message through the month. Book me again to keep momentum.
Another Needed Project | $$
I can white label or ghostwrite nearly any copy or content project. Need an infographic lead magnet, script for a video sales letter, or something else? Let's talk about what you and your client have in mind!
Book a Project Now
Organically Grow With SEO
Starter SEO Service List
Keyword Research | $250
Reconnaissance & Report:
- Competition & Inspiration
- Domain Authority & Backlinks
- Organic Keywords & Traffic
- 10-20 Targeted Keyword Suggestions
- Keyword Volume & Difficulty
SEO Audit & Plan | $1000
Evaluation & Recommendation:
- Overall Website Experience
- Google Analytics
- Google Search Console
- Domain Authority & Backlinks
- Organic Keywords & Traffic
- Page Word Counts
- Title Tags, Metas, & URLs
- Image Titles & Alt Tags
- H1-H3 Heading Structures
- Google Business Profile Review
- Social Media Bios Review
- Content Pillar Plan
- Video Walkthrough of Findings
Full SEO Package | $1,750
Already Includes:
- Keyword Research
- SEO Audit & Plan
- New or Refreshed Copy up to 5 Pages
- Copy Doc & SEO Blueprint
- Optimized Titles, Headings, & URLs
- Optimized Metas & Body Copy
- Optimized Image Titles & Text
- On-Brand 404 Page Copy
- Extended Page Copy as Needed
- 2-Week Post-Project Voxer Support
- One-Month Post-Project Analysis
Advanced SEO Service List
Premium SEO Package | $2000
Already Includes:
- Keyword Research
- SEO Audit & Plan
- All Full SEO Package Deliverables
- Google Business Profile Setup or Refresh
- Social Media Profiles Setup or Refresh
- Outreach for 2 Backlinks
- 3-Week Post-Project Voxer Support
- 4-Month Post-Project Analysis
Implementation | $100 Per Page
Behind the Scenes:
- Titles, Headings, & URLS
- H1-H3 Structure
- Body Copy, Metas, & Images
- Optimized Image Sizes
- Canvas & Element Naming & Structure
Monthly SEO REtainer | $$
Custom Options:
- SEO Blog Posts for Content Pillars
- Back-End SEO Adjustments
- Backlink Outreach
- Google Business Profile Updates
- Google Review Responses
- Monthly Keyword & Ranking Reports
- Ongoing Voxer Support
Book SEO SErvices Now
Copywriting by Kat is for you if
You're an overbooked marketer needing SEO copywriting support to balance your workload.
You're a designer looking to complement your branding and website offers with copy and SEO.
You prefer collaborating on your own terms without the hassle of hiring and training an employee.
You want your client's project done efficiently and ASAP without sacrificing quality.
You embrace an abundance mindset, viewing partnerships as essential to growth.
Yes, LEt's Work Together!
Frequently Asked Questions
Who do you collaborate with for white label projects?
I work with marketing agencies, brand strategists, website designers, and even other copywriters. I'm delighted to support small businesses and communities everywhere - through my agency or yours!
If we partnered for a white label project, would you be my employee?
I'd be an independent contractor supporting you as a non-employee. I'd appear as an extension of your business, working within your processes for a smooth client experience.
How does copywriting differ from white label content writing?
Copywriting is sales-driven while content writing builds loyalty through education and engagement. My writing can lean toward copy or content depending on need.
Can you help with white label content creation for SEO, too?
As part of my SEO or monthly content packages, I'll conduct keyword research and write blog posts to build content and authority for your client's website. I can offer this as a ghostwriting or guest blog service, depending on backlink needs.
How soon can you start a white label copywriting project?
I can start a project for you right away if I'm not already booked. Of course, we will chat through timelines and availability ahead of any commitment to your client.
How long does it take to complete a white label project?
My lead time for copywriting and content writing is typically 2-3 weeks. It depends on the project's complexity and whether client questionnaires, strategy calls, etc. have been completed ahead of time.
Ready To Schedule?
Book White Label Copywriting Now
I know that every dollar invested in your business is an important one. Hiring out has the highest return on investment for overall growth. You're making a fabulous choice!
Let's Do This
